This article describes the involvement of women from rural Costa Rica, where tourism is predominant, in the creation of HIV/AIDS awareness materials that are appropriate for families and peers. The project was conducted in four towns in the Monteverde Zone, a region that has experienced a transition from an economy based on agriculture and dairy farming, to one dependent on tourism. Informed by previous research that shows the signi ficant impact of tourism on the economic and social landscape of the zone, this project responded to local residents' desire for participatory approaches to raise awareness about the potential spread of HIV/AIDS in their communities.