The hit streaming series Cocomelon has become a household name for many families with infants, toddlers, and kids at heart. Cocomelon introduces our youngest population(s) to a Western world that privileges flawed and utopian post-racial perspectives. I contend that the show presents a perspective on race and identity that glorifies color-blindness and ignores racial differences that would educate children about the complexity and beauty of diversity. This commentary imagines a Black infant and toddler boyhood in children's media that prioritizes race, culture, and identity and recommends other children's programs that invest in culturally diverse representations of childhood.
Heather Moore Roberson, PhD is Dean of Diversity, Equity, and Inclusion and an Associate Professor of Community and Justice Studies and Black Studies at Allegheny College. Overall, her research explores the intersections of race, education, and Black identity. Additionally, she has published several book chapters on race and civic engagement, Black boys in film and television, and the impact of #BlackLivesMatter on teaching and learning. Email: hroberson@allegheny.edu