Resonant Frames, but Failed Alliances

The Upward Scale Shift of the Movement for Peace with Justice and Dignity

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Johan Gordillo-García PhD, The University of Edinburgh, UK johangordillogarcia@gmail.com

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Abstract

How did a local protest motivated by the murder of a poet's son grow into a national social movement? In this article, I examine the role of framing in the upward scale shift of the Movement for Peace with Justice and Dignity (MPJD), a contentious actor that brought together victims of the Mexican war on crime, activists, and organizations to protest against violence. Following recent work on frame analysis, I analyze the different and contrasting reasons that led several groups from across the country to align with the MPJD's frames and find them as resonant. In addition, I discuss why, despite the existence of common goals, ideological incompatibilities caused multiple MPJD allies to withdraw their participation in the alliance shortly after the latter's initial actions.

Contributor Notes

Johan Gordillo-García holds a PhD in Sociology from The University of Edinburgh. His research focuses on political sociology, mainly on social movements, contentious politics, and theories of power. Email: johangordillogarcia@gmail.com; ORCID ID: 0000-0001-9752-2021

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