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Miley, What’s Good?

Nicki Minaj’s Anaconda, Instagram Reproductions, and Viral Memetic Violence

Aria S. Halliday

Keywords: appropriation; Black women; consumption; popular culture; social media; symbolic power

Images on popular social media platforms like Instagram and Twitter that are the most entertaining are loaded with memetic power because their value is based on cultural attitudes that already constitute our lives in the everyday. Focusing on memes appropriating the artwork from Nicki Minaj’s single, Anaconda, I explore how popular memetic culture is fueled by Black women’s creativity yet positions Black women’s bodies as the fodder for potent viral images on social media platforms and in everyday experiences; Black girlhoods, at this level of representation and in lived experiences, are rarely awarded the distinction from womanhood that many other girlhoods enjoy. Thus, Black feminist discourses of desire which speak to both girlhoods and womanhoods inform my argument that social media has become a site of reproduction and consumption—a technological auction block where Black women’s bodies, aesthetics, and experiences are vilified for viral enjoyment.

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