This article examines the cultural values conveyed via texts and illustrations in EFL (English as a foreign language) textbooks currently in use in China. The large number of cultural values represented include patriotism, respect, diligence, collectivism, and equitable gender roles. These show that the national curriculum has been implemented in EFL textbooks. At the same time, the “common sense” design of textbooks also reflects textbook editors’ and writers’ cultural values.