This article examines the evolution of the credit market for small-scale sugarcane producers in the Plan Chontalpa development program in Tabasco, Mexico. The plan promoted neoliberal policies that transformed the existing credit market available to small-scale producers. The availability of credit was supposed to lead to increased efficiency. However, making credit available to low-income farmers can result in unintended outcomes. We found that many households had high discount rates and used the credit to supplement their household income. Thus, farmers are getting caught in a cycle of debt that often culminates in losing their land. We use a life history to consider the strategies the program has adopted to control credit as well as the counterstrategies the families have developed.