Right-wing extremism in Germany has recently undergone considerable changes with a new right-wing party, the Alternative for Germany (AfD) successfully entering several local state parliaments as well as the European Parliament, “Pegida” demonstrations representing a new type of public action in terms of social movements, and the emergence of institutions like the Library of Conservatism and magazine projects like Sezession. This article considers whether such developments could be seen as a renaissance of the “New Right”, representing a long-term success in its strategies. Since the 1970s, the strategy of the New Right has been based on promoting a culturally conservative metapolitics in the pursuit of “cultural hegemony”, meaning to influence public opinion in the Federal Republic of Germany and shift it to the right— which at first glance might seem to have succeeded in light of recent events. The developments seen in German far-right extremism, however, have been neither monocausal nor monolithic. Therefore, this article will take a closer look at various aspects of the idea that recent changes in Germany’s rightwing extremism might represent a successful implementation of this New Right strategy.