On the Social Productivity of Ritual Forms
Pentecostal Christianity has in the last several decades demonstrated an ability to globalize with great speed and to flourish in social contexts of poverty and disorganization in which other social institutions have been unable to sustain themselves. This article asks why Pentecostalism should be so successful at institution building in harsh environments. I argue that this question is more fundamental than those scholars more often ask about the kinds of compensations that Pentecostalism provides for its adherents. I then draw on Collins's theory of interaction ritual chains to suggest that it is Pentecostalism's promotion of ritual to the center of social life that grounds its unusual institution-building capacity.